VoVo vs Shopify: Sell It Here, Not Over There

Somewhere right now a small business owner has four browser tabs open: the website, the store, the email tool and the spreadsheet that tries to keep the other three honest. The store says one thing, the email list says another, and the spreadsheet says nothing because nobody opened it since July.

Shopify is excellent at selling things online. It is a commerce specialist, and plenty of brands grow big on it. But if your business is more than a store, with members, classes, events or a community, the store ends up as an island. VoVo puts the shop inside your website, so the person who buys a mug is the same person who reads your newsletter and books your next workshop.

Everything a shop needs, nothing you have to bolt on #

• Products with variants, photos and descriptions, from linen notebooks to ceramic vases.

• Digital downloads delivered with secure links, so nobody has to email a PDF by hand at midnight.

• Stock tracking with low stock alerts, before the last vase walks out the door.

• Shipping zones and tax, set once and used at every checkout.

• Coupons and sales from the same promotions tool that runs your memberships and events.

• Reviews and ratings from real buyers, right on the product page.

• Books that update themselves: paid orders are recorded in your accounting workspace.

Shopify sells the product. VoVo knows the customer. #

• Shopify gives you a strong store and a large App Store for everything else, like memberships, courses and bookings. Each app is another setup, another settings page and another bill to keep an eye on.

• VoVo keeps the shop, the website and the rest of the business in one account with one people list. A buyer can become a member, a student or a guest at your next event without being copied into a new tool.

So, VoVo or Shopify? #

If you only sell products and want the biggest app catalog on earth, Shopify is a fine choice and we will not pretend otherwise. If your store is one part of a bigger business, VoVo gives you the store and everything around it in one place.

Start free at getvovo.com/signup, look at the shop features at getvovo.com/features/shop, and compare for yourself at getvovo.com/compare/shopify. The fourth browser tab can finally retire.